The powerful giants of Italian football need no introduction. The Italian equivalent of Man United, Juventus are more of an industry than a football team. Ironically, their following in their home area of Turin is relatively small. The majority of their fans live in other parts of Italy or abroad, and rarely make it to a match. Despite having huge numbers of fans internationally, Juventus are probably the most disliked squad in Italy. Their players on the national side get boos, the only chants uniting the rival fans of other teams are the anti-Juve chants. This hatred is partly because of the dull commercial clout of the Turin side, and largely because of the armies of 'traitors' concealed in other Italian cities. In a country where loyalty to your city and its team is of vital importance, those individuals who abandon their home side to follow success are not too popular with their neighbours. After a recent Juventus scudetto win, bitterly regretted by all save Juventus, a waggish Roman beggar began displaying a cardboard sign stating 'Better to be poor than be a Juve fan.'

Team colours: black and white

Known as: bianoneri, la Vecchia Signora (the old lady)

Official website: www.juventus.com. Also in English.

Stadium

Stadio Delle Alpi
Capacity: 71,000.

The Stadio delle Alpi is a long way from the centre of town, with the Alps as an imposing backdrop. A special bus service runs from the centre of Turin on matchdays, stopping by Porta Nuova Station.

Match Tickets

Tickets to see Juventus matches can be bought online from Listicket. They can also be bought at selected Lottomatica outlets in Turin and throughout Italy (follow the link on the official website for a list). See our notes on buying tickets.

Turin Travel and Tourism

Turin is an attractive and well-off city in the north of Italy, close to the Alps. For centuries it was the seat of the royal Savoy dynasty, who later became rulers of a united Italy, and the centre is dotted with their equestrian statues. The city bears its history in a stately fashion, although it lacks the warmth of Italy's humbler, medieval towns. There are many good museums to visit, along with the palaces of the Savoy family. Turin can also be combined with trips to the Alps, and the city is the base of the 2006 Winter Olympics.

> Italy Heaven tourist guide to Turin
> Book a hotel in Turin